Psairer Bier: Craft Excellence in the Heart of the Passiria Valley

In the picturesque setting of San Leonardo in Passiria, nestled in the splendid scenery of the Passiria Valley in the province of Bolzano, Psairer Bier was born, a craft brewery that since 2020 has passionately carried forward the German brewing tradition. Inspired by the famous Purity Law of 1516, Psairer Bier stands out for a production that meticulously follows bottom-fermentation styles, an authentic expression of a brewing culture deeply rooted in time.

The production facility is located at Via del Giovo 24D, a place that represents the beating heart of this artisanal reality, where each beer comes to life through traditional methods and scrupulous attention to ingredients. The result is a range of balanced and high-quality beers, designed to meet the tastes of the most refined and passionate drinkers.

The Beers of Psairer Bier: Character and Tradition

Psairer Bier offers a simple but masterfully interpreted selection, consisting of three main beers that tell stories of different flavors and atmospheres:

Pils 20 Zwanzig: a clear and refreshing pilsner, perfect for those who love classic lagers, with a light and pleasant drinkability.
Märzen Snorre: an amber beer, rich and malty in character, ideal in the colder months thanks to its enveloping and comforting taste.
Dunkel: a dark and intense beer, with fascinating notes of chocolate and coffee, destined for connoisseurs of more pronounced and full-bodied flavor profiles.

In addition to production, the brewery also manages the Psairer Shop in Saltaus, in the hamlet of San Martino in Passiria. Here, besides beers, you can find a selection of typical products from South Tyrol: fresh bread, artisanal dairy products, speck, cheeses, seasonal fruit and vegetables, accompanied by wines and other regional beers. This retail outlet has become a real point of reference for those wishing to immerse themselves in the local gastronomic tradition.

For those who wish to visit the brewery or purchase the beers directly, the address at Via del Giovo 24D is always ready to welcome enthusiasts, while for any needs information can be requested via phone or email.

Psairer Bier is not just a brewery, but a small reality that tells of love for quality, respect for traditions, and the desire to carry on an authentic Italian brewing culture in South Tyrol.