SBAM! Social Brewery Alta Murgia: Craft Beer and Social Inclusion in the Heart of Puglia
In the picturesque landscape of the Murgia near Bari, in Poggiorsini, SBAM! – Social Brewery Alta Murgia was born, the first social brewery in Puglia. Founded in 2017, this innovative project combines a passion for quality craft beer with a profound social mission: to promote the employment inclusion of people with mental disabilities, offering them concrete opportunities for growth and training.
The name 'SBAM!' is much more than a simple acronym for Social Brewery Alta Murgia: it evokes an onomatopoeic sound that expresses determination, energy, and the desire to achieve new goals, together with every member of the cooperative who shares values of solidarity and social commitment.
Beers with Soul and Territory
SBAM! beers stand out for an authentic reinterpretation of the classic styles of brewing tradition, enriched by a strong personality. Each label is inspired by an animal symbolic of the Alta Murgia, reflecting not only the character of the beer but also the values and mission of the brewery.
Among the most appreciated productions:
- Tenace: a Session APA inspired by the fox, an animal known for its intelligence and tenacity.
- Notturna: a Strong Ale inspired by the mysterious barn owl, symbol of the nighttime and fascinating nature of the territory.
SBAM! does not merely produce beer; it passionately promotes beer culture and enhances the environmental and wildlife heritage of the Alta Murgia National Park. Through its labels, it tells stories of animals and habitats, creating an authentic bond between product and territory.
Located at Via dei Mille 11, Poggiorsini, the brewery offers guided tours for those wishing to discover the production process up close and immerse themselves in the philosophy that makes SBAM! a unique experience, where beer becomes a means of inclusion, culture, and local development.
Choosing an SBAM! beer means tasting a craft product with a strong character and, at the same time, supporting a project that builds real opportunities and spreads beer culture in Puglia with a social heart.
